Lacoste Expands Its NFT Ecosystem With New Rewards

“Pioneering the concept of a dynamic NFT within our industry is a testament to our bold vision,” said Spindler. “Beyond the fleeting trends surrounding NFTs and the metaverse, we see blockchain as an accelerator, ushering in a more inclusive and experiential digital realm. By rewarding co-creators and fostering horizontal relationships with our customers, we invite them into our creative process.”

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